{"id":4485,"date":"2024-09-03T08:29:36","date_gmt":"2024-09-03T06:29:36","guid":{"rendered":"https:\/\/www.povijest.net\/?p=4485"},"modified":"2024-12-20T12:20:32","modified_gmt":"2024-12-20T11:20:32","slug":"izvor-lucky-strike-tv-reklama-iz-1948-godine","status":"publish","type":"post","link":"https:\/\/povijest.net\/ca\/2024\/izvor-lucky-strike-tv-reklama-iz-1948-godine\/","title":{"rendered":"IZVOR: Lucky Strike TV reklama iz 1948. godine"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Jedna od prvih televizijskih reklama za cigarete Lucky Strike. Snimljena u &#8220;stop motion&#8221; tehnici 1948. godine. Tada su takve reklame bile uobi\u010dajene i promovirale su ideju da su cigarete popularne u dru\u0161tvu i zdrave. <\/p>\n\n\n\n<!--more-->\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"130\" src=\"https:\/\/povijest.net\/ca\/wp-content\/uploads\/2024\/12\/clionaut_preporuke-za-srednju-skolu-1024x130.jpg\" alt=\"Clionaut preporuka: za srednje \u0161kole\" class=\"wp-image-7256\" srcset=\"https:\/\/povijest.net\/ca\/wp-content\/uploads\/2024\/12\/clionaut_preporuke-za-srednju-skolu-1024x130.jpg 1024w, https:\/\/povijest.net\/ca\/wp-content\/uploads\/2024\/12\/clionaut_preporuke-za-srednju-skolu-300x38.jpg 300w, https:\/\/povijest.net\/ca\/wp-content\/uploads\/2024\/12\/clionaut_preporuke-za-srednju-skolu-768x98.jpg 768w, https:\/\/povijest.net\/ca\/wp-content\/uploads\/2024\/12\/clionaut_preporuke-za-srednju-skolu.jpg 1180w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Koristili su upe\u010datljive fraze poput &#8220;Tostirano je&#8221; kako bi sugerirali da su njihove cigarete bolje zbog na\u010dina na koji su proizvedene. Oglasi su \u010desto prikazivali glumce, koji su se ponekad \u010dak pretvarali da su lije\u010dnici, kako bi uvjerili ljude da je pu\u0161enje dobar izbor. Danas znamo da je pu\u0161enje vrlo nezdravo, a ovakvi oglasi vi\u0161e nisu dopu\u0161teni.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Lucky Strike TV reklama iz 1948. godine\" width=\"980\" height=\"551\" src=\"https:\/\/www.youtube.com\/embed\/B6xEi_X4UT8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Pitanja za analizu<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Kako su se televizijske reklame za cigarete poput ove razlikovale od dana\u0161njih reklama?<\/li>\n\n\n\n<li>Kako su ovakve reklame mogle utjecati na percepciju pu\u0161enja u dru\u0161tvu?<\/li>\n\n\n\n<li>Za\u0161to su danas ovakve reklame zabranjene?<\/li>\n\n\n\n<li>Koje su druge tehnike koje ogla\u0161iva\u010di koriste kako bi uvjerili ljude da kupe njihov proizvod?<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Jedna od prvih televizijskih reklama za cigarete Lucky Strike. Snimljena u &#8220;stop motion&#8221; tehnici 1948. godine. Tada su takve reklame bile uobi\u010dajene i promovirale su ideju da su cigarete popularne [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4487,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[264],"tags":[207,434,435,436],"class_list":["post-4485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-materijali","tag-20-st","tag-duhan","tag-pusenje","tag-televizija"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/posts\/4485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/comments?post=4485"}],"version-history":[{"count":1,"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/posts\/4485\/revisions"}],"predecessor-version":[{"id":8934,"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/posts\/4485\/revisions\/8934"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/media\/4487"}],"wp:attachment":[{"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/media?parent=4485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/categories?post=4485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/povijest.net\/ca\/wp-json\/wp\/v2\/tags?post=4485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}